Presence Music Band Announces New Christmas Single, 'Who Knew'

Nov 17 2024

NRT Music proudly announces its newest signing: the high-energy pop worship collective, Presence Music Band. With their dynamic sound and powerful lyrical focus, this Duluth, MN-based group is quickly capturing the hearts of listeners across the Christian music landscape. They have assembled an awesome team headlined by NRT Music, that includes radio through McLaughlin Music Group, branding & leadership through Compass Music Management, and festival booking through Be Loud Promotions.

Their upcoming Christmas single, “Who Knew,” will be released on November 22, 2024, just in time for the holiday season, adding a stirring perspective to the holiday music scene. The song captures the wonder of Christ’s birth and the eternal grace made possible by His life, death, and resurrection.

For many, Christmas is the season where they encounter the Gospel, even if only through music. With evocative lyrics like, “Who knew this child would give up those same hands on a cross,” “Who Knew” is a call to reflect on the depth of God’s love and the beauty of Christ’s humble beginning in a manger.

Presence Music Band has also brought its catalog of five widely-streamed songs—totaling over 115,000 collective streams—to NRT Music, preparing for a rich partnership as they expand into 2025 with new music and collaborations.

Presence Music Band began with worship leaders uniting to create vibrant worship experiences for youth camps and regional events. Now, as a full-fledged Christian group, Presence Music Band has shared stages with well-known artists like Brandon Heath, Kim Walker-Smith, Ben Fuller, Cory Asbury, Jason Gray, and Stars Go Dim. Their unique style and passionate message have gained them loyal listeners on local stations such as YourQfm and Pulse FM. Their recent single, “Down in the River,” achieved a global reach, airing on over 100 stations across eight countries.

In collaboration with artists like KJ-52, 7eventh Time Down, and Anberlin (Jan 2025), Presence Music Band continues to bring fresh, heartfelt music to the Christian worship scene. As their fan base grows, “Who Knew” promises to resonate deeply with those looking to find the true essence of Christmas through powerful storytelling and worship.

“Who Knew” by Presence Music Band will be available on all major streaming platforms on November 22, 2024.

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